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Make It Easy to Choose You

New business is the lifeblood of any firm and you have a huge role in getting it. You have to get prospects to choose you and clients to continue to choose you. While it may not be natural, comfortable or easy, it’s still yours to do. Fortunately, most of your...

3 Reasons You Don’t Market

You know that developing new business is essential to grow your firm and your practice. But you don’t. Why? How could something so important be so neglected? Here are three reasons. 1. Your firm doesn’t prioritize it. Finding new clients isn’t high on the agenda of...