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The Professional Skills Advantage
For years, the accounting profession has focused on becoming more efficient. Don’t get me wrong, efficiency matters. Technology is helping us automate work, analyze information and do more in less time. But efficiency alone isn’t going to build the firms we want for...
Stop Giving It Away
Don’t you hate it when someone asks you a question, looking to get something for no charge? You know the answer to their question and you’d like to help. But you also feel taken advantage of. But you may not realize that you have done this to yourself for as long as...
Your Next Level Requires More Than Expertise
Success has a way of reinforcing what already works. You become known for your technical expertise, your ability to solve problems, your attention to detail, or simply your ability to get things done. Those skills create opportunities. They build your reputation. They...
Lead Through Uncertainty
In a recent firm presentation, we explored what leadership looks like today. One thing is clear: this is a new day, very different from the environment in which most firms operated over the last 50 years. The pace of change is extraordinary. No sooner do we absorb and...
AI Won’t Replace Relationships. But Relationships Will Matter More Than Ever.
Over the last week, I’ve had conversations with three very different people: an accountant, a designer, and a business owner. Different professions. Different work. Different perspectives. And yet, each conversation eventually came back to the same question: “What...
Not A Replacement Of Your Purpose
Technology has always reshaped this profession. Every generation has faced a tool that seemed poised to change everything. Calculating manually gave way to the calculator. The calculator gave way to the computer. Today, artificial intelligence is the next evolution....
What Comes After Technical Expertise?
Technical expertise has been the foundation of the accounting profession. And it should be. It’s the knowledge, accuracy, and judgment CPAs bring to their work that make this profession one of the most trusted. But the world around us is changing. Technology is making...
Would AI Hire You?
Step into an interview with an AI bot who is interviewing a CPA for a position in the AI’s firm. AI: I’m looking for a strategic hire that will allow me to serve clients and build this firm. CPA: Perfect. I’m your person. I have great experience that will be most...
Trust Is Built From the Inside Out
When we talk about trust in our profession, we usually think about our clients or the integrity of the work we do. And that's appropriate. CPAs have long been recognized as one of the most trusted professions, and that's something worth protecting. But lately, I've...
Undervalued Essential Skills
When you hear people talk about the future of the accounting profession, how do you feel? Excited? Uneasy? Anxious? Many believe the future will look much like the past, with a few adjustments along the way. Others expect significant disruption. Whatever the future...
